Sprite and the King have collaborated on a new beverage called Sprite 6 Mix.
The fizzy drink, available in stores for a limited time, has the same Sprite flavor combined with LeBron's favorite flavors, cherry and orange.
To help celebrate, the Heat champ will host two soirees on Thursday.
The first event takes place at 7 p.m. at Unknwn, 19501 Biscayne Blvd., Aventura. You won't be able to get into the posh clothing store without an invite (or if you dare, by sneaking past burly bodyguards). But hey, if you're in the mall, why not make a cameo appearance with your iPhone? You can later Tweet us some of your pics.
The second is the after-party starting at 11 p.m. inside SL Miami (1545 Collins Ave., Miami Beach). Expect his Heat friends D-Wade and Michael Beasley to attend, so if you can spare a couple thousand, rent a table and stay up late with the big boys.