You can't miss the Britney Spears slot machines. They're more than 10 feet tall, about three feet larger than standard machines. Created by Aristocrat Technologies, the machines are at the Seminole Hard Rock Hotel and Casino in Hollywood and Seminole Casino Coconut Creek, and will be added in coming weeks to racetrack casinos.
"We thought for a star of Britney's magnitude we should create a cabinet that demonstrates the exciting elements of her brand," Aristocrat vice president Matt Wilson told the online show "This Week in Gaming." He added that speakers pump out her music from the chairs as well as the machines, "creating a cacophony of sound."
Britney slinks across the machine in video clips. One scene revisits her classic naughty schoolgirl phase, while the machine plays, "Oops! ... I Did It Again," "(You Drive Me) Crazy," "… Baby One More Time," "Toxic" or "3."