Seminoles combine marketing efforts

I wrote an article for our Business section today about what the Seminoles are thinking as they form "The Big 3," and here's a little more detail on how they are giving away three Mercedes a week to players.

Slot and table-games players at any of the three properties are eligible for the Mercedes drawings. Players earn electronic entries from 12:01 a.m through 9:59 p.m. on the day of the drawing. Slot players get one entry for every 50 points earned; blackjack and other table-games players get an entry for every $200 wagered.

From 1 to 9 p.m. Sundays, Tuesdays and Thursdays, the three properties will give away $1,000 in free play every hour. At 10 p.m., the host casino will select the winner of the car, broadcasting the player’s name at all three casinos. Players can choose from a 2013 Mercedes C-Class Coupe, 2013 Mercedes C-Class Sedan or Mercedes GLK.

The Seminole Casino Hollywood Classic (4150 N. State Road 7, 954-961-3220, Seminolehollywoodcasino.com) is the host on Sundays, the Seminole Hard Rock Hotel and Casino (1 Seminole Way, Hollywood, 866-502-7529, SeminoleHardRockHollywood.com) steps in on Tuesdays and the Seminole Casino Coconut Creek (5550 NW 40th St., Coconut Creek, 954-977-6700, SeminoleCasinoCoconutCreek.com) takes over on Thursdays.


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On Jan. 26, the three will hold a “$1 Million in One Day” promotion, doling out $1 million in cash and free play combined.