You've probably heard the song.
"Oh, I think that I've found myself a cheerleader," croons Jamaican artist Omi in his catchy summer hit "Cheerleader," which has been receiving lots of airplay on South Florida radio stations.
If you've seen the music video, you may recognize the light-blue seawall, lifeguard stands and high-rises of Haulover Beach, which has a major starring role.
The video, shot in March, features Omi singing and swaying as dancers perform around him and a cherry convertible donk, one of those customized classic cars that are popular on South Florida roads. It was directed by Lenny Bass, who has also directed videos for Fantasia and Gavin DeGraw.
During a phone interview from his recording studio in Jamaica, Omi said location was key for the video because the setting had to match the song's relaxed tropical vibe.
"We wanted to stay true to the essence of the song ... a constant warm sunshine-playful vibe, and we did," said Omi, which is the childhood name his late father gave him. His real name is Omar Samuel Pasley.
The singer-songwriter said he is still taking in the success of the upbeat, trumpet-infused song.
"Man, I describe it as a monumental feeling … it's an overwhelming feeling," he said.
His original version of "Cheerleader," which had a slower beat, was first released in 2012 and began gaining popularity in Jamaica and Hawaii first, according to his record label, Ultra Music, which is part of Sony Music.
"It was reinvented last year, and the song took off,'' said Omi, of the current version, which is a remix by German music producer and deejay Felix Jaehn. "It has been making waves ever since."
Besides trumpet, you also hear a conga beat and piano on the flowing reggae song.
The song is projected to rank third on Billboard's "Hot 100" U.S. chart for the week of July 11, that's up a spot from the week of July 4, according to Billboard.com.
"Omi's hit song, 'Cheerleader,' has a carefree summer sound," said Jill Strada, director of branding and programming at WFLC's "Hits,'' which has been playing the song regularly. "And all the SoFlo ladies tell us they love Omi's lyrics to this song!"
Although Omi sings about finding the perfect girl in the song, he said, "its meaning is timeless because it speaks to more than just a significant other. It's dedicated to anyone who is that support system."