SouthFlorida.com | South Florida Parenting
South Florida Parentingart
kids kids kids kids    
Home
About Us/Contact Us
Kids' Fun Pass
Things To Do With Your Kids
This Month's Highlights
Family Outings in South Florida
Family Friendly Exhibits
Library Story Times
At The Theater
Living in South Florida
After School
Field Trips
Parenting Issues
Education
Family Travel
Summer Camps
Party Guide
Kids Crown Awards
Baby & Maternity
Professionals
South Florida Parenting Events
Back to School Splash
Holiday Show
"See Us At" These Events
Cover Kids' Contest
Extravaganza
Camp Fairs
Advertising
Shop With Our Advertisers
Magazine
Customized Kids Fun Events
Exhibitor and Sponsor Opportunities
Event Marketing Video

Spacer
Spacer Spacer

Advertising/Exhibitors


  E-mail story   Print story

South Florida Parenting's events combine the powerful "Mom Market" and the appeal of experiential marketing to create a successful marketing opportunity for your company. During the past fourteen years, South Florida Parenting has created dozens of full-scaled events for families with children twelve and under in the tri-county area of Palm Beach, Broward and Miami-Dade Counties encompasses the sixth largest MSA ( Metropolitan Statistical Area) in the country.

Read what one of our long time exhibitors says about our annual Holiday Show:

"Smugglers' Notch Resort, Vermont attends consumer shows worldwide. South Florida Parenting Holiday Show is at the top of superbly organized and attended shows we attend. Being America's Family Resort, the number of families we reach at this show is second to no other consumer show in the world."

Steve Vance International Resort Sales Smugglers' Notch Resort, Vermont

To join the hundreds of exhibitors and sponsors who have discovered the power of event marketing and the strength of the " Mom Market:," click here

Moms control 80% of the household spending ( Kevin Burke/Lucid Marketing)

  • 90-95% is the likelihood that moms will tell someone about their experience with a product or service. ( Kevin Burke/Lucid Marketing)
  • The average-income family will spend $165,630 on a child by the time the child reaches 18. ( U.S. Department of Agriculture, Expenditures on Families)

    Sampling products or services at an event is a powerful marketing tool. Statistics gathered from a Jack Morton Marketing report, as printed in PROMO, show key findings about experiential marketing:

  • 70% of consumers say participating in experiential marketing would increase purchase consideration
  • 66% say experiential marketing is extremely/very influential on brand/product opinion
  • 57% say participating in experiential marketing would result in a quicker purchase
  • Consumers say that seeing/trying through an experience is the most effective way to get information
  • 7 in 10 consumers say participating in a live experience would make them more receptive to the brand's marketing
  • Jack Morton, Worldwide 2005

    Exhibitors and sponsors tell us why they return year after year:
    " This (the Spring Extravaganza) is absolutely the best show we do for the entire year! We travel all over the east coast, and from Myrtle Beach to Tampa, and your shows are by far the best we have ever done. Jodi Callahan, Fairfield Resorts

    "I was really impressed by all the planning, organization, and effort put into the show. The Holiday Show was a great success for us and we are very grateful for the opportunity to be a sponsor." Rainforest Cafe

    " We come back year after year to South Florida Parenting and the Holiday Show because of the great exposure it gives our products and the great exposure it gives us in the community." DaimlerChrysler Corporation

    To find out about more South Florida Parenting events fill out the exhibitor and sponsor request form below. Specific event information can be accessed from our home page.


  • Spacer Advertisers







    | Home | About Us | Things to Do with Your Kids in South Florida | Education in South Florida |
    | Living in South Florida | Florida Family Travel | South Florida Party Guide | Kids Crown Awards |
    | Events and Marketing | Kids' Fun Pass | Cover Kids' Contest | Advertising |



    Copyright 2009, Sun-Sentinel Co.