Get involved at the Holiday Show


The event is geared to children 14 and under, allowing businesses to reach the powerful "Mom Market."

South Florida Parenting employs a powerful media campaign with radio and television spots, print advertising in the Sun-Sentinel, Forum Publishing Group and South Florida Parenting, website promotion on www.SouthFlorida.com and www.SFParenting.com and extensive flier and poster distribution.

For more information about being an exhibitor or sponsor, click here.

Opportunities for sponsorship

Choose from one of these sponsorship ideas or let us create a custom theme area to best highlight your company's product or service.

Ice Skating Rink Kids will be thrilled to skate on this ice rink situated inside the Panther Hockey Bowl. Skates and professional staffing makes this turnkey area a great way to promote your business. White fencing around the rink provides banner display opportunities, and the constant line enables company representatives to demonstrate your product or service to the family market.

Visit with Santa This traditional favorite is a thrill for parents and kids alike. Opportunities for branding include a gift bag for each child from Santa with coupons or product inside, as well as signage on location and sponsorship recognition in ads mentioning Visits with Santa. Branding can be extended by providing digital photos of the children can be taken with a branded photo sleeve A photography company may become the sponsor of this area, which would enable the company to take photos of the children and charge for photo packages.

Pirate's Cove This interactive area has become an event tradition. The sponsor receives logo recognition on the pirate hat, craft and treasure map, as well as signage in the location and name mention on ads when promoting the Pirate's Cove. Families spend time searching for clues in the Cove, making pirate hats and playing games. Games and activities can be created to tie-in the company product, and sponsor premiums may be used as the "treasure." This area is created and run by South Florida Parenting staff.

Entertainment Stage Sponsor banners will be displayed in the main stage, which will be located in the center of the Office Depot Plaza and emceed by James Changefield. The stage will feature Hip Hop Kidz, Otter Johns' animal show, magic, puppet shows and more. The sponsor will be allowed to have prizes distributed from the stage by the emcee and to have announcements made during the event. A sponsor booth will located adjacent to the stage for product display.

Rock Walls This very popular activity will be multiplied by two at this year's event to accommodate the crowds who love the challenge of rock climbing. Banners will be displayed from the top of these very visible structures and a company booth will be located next to the rock walls. Additional branding can come from a premium that can be given to each person who makes it to the top of the rock wall.

Three Kings Crowns Children create colorful jeweled crowns that highlight this Hispanic tradition. The activity holds families at the location so that the sponsor can demonstrate its products or services. This activity is fully turnkey for the sponsor with SFP staffing.

Holiday Sand Art Cards This is a favorite craft activity with kids of all ages that is branded with the sponsor logo. Multicultural holidays are celebrated with simple designs to decorate. Parents will spend time speaking with company representative about their services or products while their children are making their holiday cards. The cards can be donated to a local children's hospital or senior citizen center. The activity is staffed by South Florida Parenting.

Pony Rides Kids are thrilled to ride ponies at the Holiday Show. Sponsor banners hang on the fencing around the pony area, and the non-stop lines provide a great opportunity for company representatives to distribute coupons or product samples. A sponsor tent will be set up next to the pony area.

T-shirt Sponsor The sponsor of the event T-shirt will be branded on the front of each shirt worn by sponsors, staff and volunteers. The back of the shirt will be printed with the event logo. A company may choose to provide the shirts for an in-kind donation, or South Florida Parenting can design and print the shirts.

Bag Sponsor The sponsor will be able to distribute up to 10,000 bags imprinted with its company logo, and sponsor collateral if desired. This distribution of the bags will take place at the ticket booths and inside the Office Depot Center, and may be handled by South Florida Parenting staff. Based on investment, this sponsorship will also include an ad in the event Showguide and logo representation on collateral.