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FASHION PORN: Miami Heat star Dwyane Wade launches sneaker

NBA baller Dwyane Wade - an admitted fashionphile glam guy - has launched his new performance sneaker, the WOW 3.0. The third installment in the line of kicks is from a partnership between the Miami Heat hoopster and Li-Ning, a retired Olympic gymnast from China who has become a juggernaut in sportswear manufacturing. Wade jumped ship for Li-Ning in 2012 after three years with Nike's Jordan brand. Often swathed in Tom Ford, Yves Saint Laurent, Gucci, Ralph Lauren, Calvin Klein and accessorized with brands such as L.A. Eyeworks, Wade works with Miami-based stylist Calyann Barnett (Shaggy, Matt Damon, Tyrese Gibson). The Heat-ster made fashion headlines last year when he threw on a Versace floral-print jacket for a post-game news conference and wore customized Christian Louboutin leather sneakers ($675) to the White House when President Barack Obama honored the 2012 NBA champions. The WOW 3.0 retails for $150 at WayOfWade.com
By Rod Stafford Hagwood
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